Vaud Promotion is launching its new summer campaign, an initiative designed by the production agency 23bis to highlight the advantages of this canton during the summer season.
After the autumn and winter campaign, the body responsible for promoting tourism is moving away from the eternal clichés to highlight family and sporting experiences in the mountains, the countryside and the lake.
Three places were selected: the Préverenges beach between its breathtaking view of the majestic mountains and the sparkling lake, followed by a river rafting descent at Upper country where you can feel the adrenaline and fly over the valley on a zip line and a peaceful bike ride through the golden fields ofEchallens.
A three-day journey
Three days or more of escape, pleasure, delicacies and beautiful discoveries await you in the Canton of Vaud, where every moment is an invitation to wonder. Then let yourself be charmed by a bucolic hike in the countryside in Moudon, followed by an authentic brunch on the farm, where you can taste local delights with products from the VAUD CERTIFIÉ D’ICI label. Finally, don’t miss the hikes in the Dent de Jaman region for a breathtaking view that embraces the lake and mountains, a breathtaking panorama that will crown your stay.
