At only 25 years old, Sabrina Carpenter is experiencing a meteoric rise. After winning over the public with her song “espresso”, the American singer and actress has just been announced as the first global ambassador for Prada Beauty, the high-end makeup line launched by the Italian brand last year.
If the subtle product placements weren’t enough to tip you off, it’s now official: American singer and actress Sabrina Carpenter has become the face of Prada’s beauty line. Indeed, launched last year, this makeup range premium has just appointed, through the prism of social networks, its first global ambassador.
A first makeup collaboration for Sabrina Carpenter
Sabrina Carpenter, known for her Disney Channel debut and hit single “Espresso,” continues to diversify her influence, capturing the attention of not only music lovers, but also beauty enthusiasts.
Indeed, after being named ambassador for the American brand Redken (hair specialist) last September, Sabrina Carpenter reached a new milestone by becoming the very first global ambassador for Prada Beauty.
A collaboration staged through social networks
The Italian brand officially announced this collaboration via its social networks, highlighting the arrival of Sabrina Carpenter as the face of their makeup line.
A collaboration that Sabrina Carpenter already had subtly teased by featuring designer products here and there in his videos. In her music video “Taste”, we discover her applying the Monochrome Soft Matte refillable lipstick in the shade Tonka and in “Please Please Please” it is the lip balm version that is in the spotlight. Announcing and strategic placements, which attest to the star’s commitment to the recent beauty brand and vice versa.
With her striking personality and her influence among Generation Z, Sabrina Carpenter has now established herself as a notable figure in the world of beauty and luxury.
