The return of the Renault 5, this time in an electric version, is generating considerable enthusiasm. With the E-Tech model, Renault relies on a mixture of nostalgia and innovation to conquer the European market.
- A design that plays on emotion: Inspired by the legendary model from the 70s, the Renault 5 E-Tech modernizes the emblematic lines with futuristic touches. This choice attracts both nostalgic people and new generations.
- Promising technical performances: With a range of 400 km and a high-performance engine, the vehicle combines practicality and driving pleasure, suitable for both city and intercity journeys.
- A competitive price: Renault targets a broad customer base by offering an electric car at a price of less than €25,000, a major advantage over the competition.
Renault 5 E-Tech, strong sales in two months at dealerships
On the market since last fall, the Renault 5 E-Tech made a remarkable entrance into dealerships, becoming the best-selling electric car in France last November, with 3,316 units registered. Today, in December, it also asserts itself as a electric car with solid saleswith a total of 4,681 vehicles registered.
With these numbers, after only two full months on the market, it has 9,973 units. These figures are surprising in the French market, where 291,143 units were registered in 2024, or 2.4% fewer electric cars than in 2023.
The electric FIAT 500 in all its details: why is this trendy city car driving sales crazy?
But the most significant is the analysis of best-selling electric cars in France. The first was the Tesla Model Ywith 28,577 units registered – in France – followed by Peugeot e-208with 23,602 units; and the Renault
With 9,973 registered units, the Renault 5 E-Tech is the seventh best-selling electric car in France after only two months on the market. These figures represent just over a third of the registrations of the best-selling electric car in France, and just under half of the second best-selling electric car.
Comparison with current and future competitors
The Renault 5 E-Tech does not impose itself without rivalry. Faced with increasingly fierce competition, this model will have to capitalize on its strengths to stand out.
The new Spanish gem that revolutionizes the hybrid: record autonomy and giant trunk
- Volkswagen ID.2all: a serious competitor
Volkswagen plans to launch the ID.2all at a similar price, with comparable features. If the Renault 5 E-Tech focuses on nostalgic design, the ID.2all offers a more minimalist aesthetic and slightly greater autonomy. - The challenge of Chinese brands
Manufacturers like BYD and MG Motors are gaining ground in Europe with competitive electric models and aggressive pricing. The Renault 5 E-Tech will have to demonstrate robustness to compete. - A historical advantage:
The Renault 5 benefits from strong brand recognition, particularly in France and the rest of Europe, which gives it a head start in the minds of consumers.
Outlook for the electric vehicle market in Europe by 2025
The future of electric vehicles in Europe looks promising, but there are many challenges. The Renault 5 E-Tech could play a key role in this transformation.
- Increasing adoption: Tax incentives and the expansion of charging infrastructure are accelerating the transition to electric vehicles. The Renault 5, accessible and versatile, perfectly meets the needs of a growing market.
- Strict environmental standards: With ambitious targets to reduce CO₂ emissions, Europe favors electric models. Renault, by producing locally, directly meets these requirements.
- A more segmented market: By 2025, differentiation will not only be based on prices, but also on connected services and user experience. The Renault 5 E-Tech will have to maintain its lead by constantly innovating.
