huge bluff from Tesla with its Model 3?

If you were eyeing a Tesla Model 3, and you were waiting for the now famous price reductions applied without warning by the American manufacturer, perhaps you will have to change your plans. In fact, it is rather an increase in prices that awaits the electric sedan, in the weeks to come. Moreover, the message on Tesla’s configurator leaves little ambiguity on the subject: “The price of the Model 3 should increase from July 1, 2024 due to a potential increase in taxes on imports.” It is in this sense that Tesla is pushing its customers to take the plunge and afford a Model 3 before the end of June. However, as you will see, the prices of the model may not increase as much as those of other cars affected by the same punishment.

Preferential treatment for Tesla?

As a reminder, and as mentioned by Tesla in its message, the supposed price inflation of the Tesla Model 3 would be the consequence of the increase in taxes on imports of cars manufactured in China. Because if the Model Y sold on the Old Continent are well assembled in Germany, in Berlin, the Model 3 remains effectively “made in China”, which directly exposes it to this surcharge. However, the Tesla Model 3 is perhaps not going to do so badly, which would also lead us to say that the American firm is forcing consumption a little by raising fears of a sharply rising price..

First, it must be remembered that the EU decided on a surcharge on a case-by-case basis, brand by brand, based on the degree of cooperation in the investigation into subsidies from the Chinese government to promote vehicle production. zero emissions” on its soil and further disrupt the rules of trade with the European Union. Clearly, the manufacturers having shown white paste to the EU for its investigation – which should have been the norm – would not be penalized while the most secretive would be entitled to a tailor-made price.. As it stands, MG risks being taxed at 38.1% in addition to the 10% already existing taxes, while Tesla, less secretive, should limit the damage to an additional 21%.

Furthermore, the effective increase in the famous customs duties will not take effect until November 4, 2024. Before that, we are only in negotiations to possibly renegotiate these tariffs. Finally, regardless of the pain inflicted by the EU, it is not clear that the price of cars is increasing, because it will be European importers who will pay the surcharge. However, if they display their models more expensively, their turnover will increase accordingly, as will the share of taxes they will pay in Europe. It is therefore not necessarily profitable for Tesla to increase the selling prices of its Model 3 too much..

Double penalty for the Model 3?

The other explanation for the warning mentioned on the configurator and which would push you to order your Model 3 before July 1 also comes from the American manufacturer’s poor results. Its sales have fallen significantly in Germany since the end of aid for the purchase of electric cars. In France, the Model 3 has already suffered the full brunt of the loss of the CO2 bonus at the start of this year.. Indeed, this being now based on an environmental score and no longer just a sales price, vehicles imported from the other side of the world saw their carbon footprint explode and therefore their bonus jump.

Currently priced at €39,990 in the basic Propulsion version at the time of writing these lines, the Model 3 could therefore return to the €40,000 mark if the firm decided to pass on the new taxation imposed by the European Union to customers . From there to regaining the €3,000 she had already lost last April? Answer very soon.