Important news in the world of video games in the country, Stephan Tétrault, an eminent Quebec entrepreneur and long -standing leader in the field of collectibles and entertainment, has officially acquired Electronics Boutique Canada Inc., also known as ” GameStop Canada », With the Mother Maison Gamestop Global Holdings Sarl
“This is not just a business decision, but also a return to something that Canadians really loved,” Tétrault said in the statement. We are going to build something special here, with the community, nostalgia and innovation in its heart ”. Mr. Tétrault will occupy both the functions of owner and managing director.
From EB Games Canada to GameStop to EB Games
This acquisition marks a new chapter for the Canadian retailer, who will be relaunched under the name of EB Games Canada-a beloved and emblematic name that many Canadian players still associate with their first gaming experiences.
Recall that Eb Games Canada, which had been renamed Gamesop Canada in 2021, will return to its roots with a new identity which merges conventional elements with modern retail experiences.
-The revamped EB Games plans include improved store events, expanded product ranges, deeper integration with the Brands of Pop culture, and a renewed accent on Canadians.
“We want EB Games Canada to be more than a store – we want it to be the game and the game and the game platform fandom Through Canada, “said Jim Tyo, president of Gamesop Canada. This is a question of passion, and this is what will guide each of our decisions. ”
The transition to EB Games Canada will be on the national level in the coming months, in particular by updating the signaling of stores, the redesign of the website and the adoption of a new brand image on digital and social platforms, all in order to improve the customer experience.