New name, evolution of the activity, relations with France Télévisions… The general director of the production company More beautiful life takes stock of the group's strategy.
Almost a year ago, Newen Studios was changing its governance. The production company of the TF1 group More beautiful life , Here it all begins or even “Le Mag de la santé” appointed Pierre Branco, the former boss of Warner Bros Discovery France, as general director, and entrusted his presidency to Rodolphe Belmer, the CEO of the TF1 group. Today, Newen Studios is preparing to take a new step. The company will change its name and broaden its scope in the cinema.
From March, exit Newen Studios. From now on, we will have to say Studio TF1. « The challenge is to be easily identified on the international scene and thus provide a clear vision to the market. » The Bouygues subsidiary is preparing to follow the same logic as groups like the BBC and ITV, whose production activities are grouped under the BBC Studios and ITV Studios banners. In an increasingly concentrated and globalized industry, it is about capitalizing…
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