Interview
Article reserved for subscribers
A little over a month after Black Friday and a few days after “private sales”, the crossed out prices return this Wednesday, January 8 with the traditional winter sales. Makes you wonder what the real price of the products is.
One promotional period chases another. From this Wednesday, January 8 and until February 14, the winter sales promise good deals to consumers who are also overwhelmed by multiple “private sales” or “flash” online. With so many offers during the year, what is the reality behind the initial price displayed on the labels? According to economist Philippe Moati, also a professor at Paris-Cité University and co-founder of the Observatory of Society and Consumption, the incessant fluctuation of prices is destined to take hold.
Are winter sales still an important event for consumers?
It remains a highlight of the year, but one that has become quite commonplace. There was a time, in fact, when sales were pretty much the only time of year to get good deals. This has changed a lot, particularly since the economic modernization law of August 4, 2008 which ref.
Swiss
