Kimberly-Clark increases its investments in India
BANGALOREInde, December 27, 2024 /PRNewswire/ — Kimberly-Clark, a global leader in personal and family care essentials, continues to increase its commitment to India through its Global Digital Technology Center (GDTC) in Bangalore.
Kimberly-Clark’s Digital Technology global leadership team and India GDTC team in Bengaluru
Established in 2018 with an initial investment of $2.5 million, Bengaluru’s GDTC has seen remarkable growth, increasing its size eight-fold in just five years. The center focuses on key areas and digital capabilities such as data and analytics, AI including generative AI, machine learning, cloud transformation, global digital operations and automation , digital sales and marketing, and digital supply chain – all of which help drive efficiencies and improve customer experiences. Over the next three years, GDTC plans to continue its expansion, focusing on advancing AI/ML capabilities and developing innovative digital solutions to drive operational efficiencies and customer engagement. These capabilities strengthen Kimberly-Clark’s ability to execute on its global “Powering Care” strategy – shared earlier this year – and, in turn, reinforce its long-standing commitment to a care-centric approach. consumer.
Si le GDTC de Bangalore is behind Kimberly-Clark’s technological advancements, it also contributes to India’s broader technology and innovation ecosystem. By collaborating with local startups, academic institutions and industrial partners, the center aims to promote cutting-edge solutions.
“Our GDTC of Bangalore demonstrates Kimberly-Clark’s deep-rooted commitment to innovation and the immense breadth of Indian talent,” declared Zack HicksChief Digital and Technology Officer, Kimberly-Clark. “In just five years, the center has become a key growth engine for our digital strategies, delivering AI-powered business and supply chain solutions, and pioneering advances in modern manufacturing. Looking ahead, we remain focused on continuing our investments in India, leveraging the country’s exceptional talent and technology expertise to shape Kimberly-Clark’s future and pioneer innovation in our basic categories”.
The integration of data and advanced analytics is at the heart of the success of GDTC Bangalore. Leveraging AI/ML algorithms built on their enterprise data lake, the team also optimizes sales forecasts, refines pricing strategies for e-commerce, and automates routine tasks such as order entry and invoice processing. By 2024, efforts in generative AI platforms from GDTC have improved employee productivity by 25%, and the development of AI-powered sales and revenue analytics has led to improved productivity. 10% of sales execution in regions such asEuropethe Middle East and Africa. These innovations not only streamline operations and reduce costs, but also improve accuracy and efficiency.
One of the main achievements of the center is the development of Maestroan AI-powered supply chain orchestration platform that has enabled Kimberly-Clark de achieve more than $20 million in savings globally. Another transformative innovation is the warehouse automation platformwhich integrates warehouse robotics with supply chain systems, reducing the time to deploy new solutions from 18 to four months and generating savings of more than $50 million. GDTC’s collaborative efforts also resulted in the creation of Procuree 3.0, an internal Source-to-Pay chatbot powered by generative AI that strengthens Kimberly-Clark’s procurement processes in 42 countries and 14 languages.
Recently, GDTC hosted its third hackathon themed “UNLOKC 2024,” bringing together Kimberly-Clark employees and technology partners to develop digital solutions that contribute to business opportunities in areas such as supply chain, marketing and finance. More than 130 innovative ideas were submitted in four weeks, and the seven finalist projects were recognized by the global digital technology leadership team at the final hackathon event in Bangalore. These finalists will receive support to develop their projects in the near future.
As Kimberly-Clark’s largest technology center, GDTC Bangalore is positioned to remain a critical driver of growth and innovation globally. With the intention of continuing to attract top talent and expand its technological capabilities, the center is set to play a central role in shaping the future of the company and its global technology ecosystem.
About Kimberly-Clark:
Kimberly-Clark (NYSE: KMB) and its trusted brands are an integral part of consumers’ lives in more than 175 countries. Through ingenuity, creativity and understanding of consumers’ most essential needs, we create products that help them fully experience the moments that matter most. Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll, hold number 1 or number 2 positions in around 70 countries. We follow sustainable practices that contribute to the health of the planet, strengthen communities and ensure our business thrives for decades to come. We are proud to be recognized as one of the World’s Most Ethical Companies by Ethisphere for the sixth consecutive year and as one of America’s Most Innovative Companies by Fortune in 2024. To follow all the news from the company and to learn more about its 150 years of history and innovation, visit the Kimberly-Clark website.
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