Last December 11th the Harvard Business School released the document containing a very interesting case study on AC Milanin which the most influential and important personalities of the Rossoneri staff also participated with a contribution in the form of statements, such as the CEO Giorgio Furlaniwho graduated from the very important US institute in 2007, the technical director Geoffrey Moncadathe president Paolo Scaroniand also the Senior Advisor of RedBird Zlatan Ibrahimovic.
Obviously the contribution of Milan owner Gerry Cardinale could not be missingwhose declarations were the ones that inevitably made the most noise also thanks to the delicate moment that the team is going through.
CONTROVERSY – The interviews for this case study were conducted at the end of last season, but the chronological distance matters little when there is an attack like this. The Corriere dello Sport has in fact taken up the words of Gerry Cardinale against Inter (“It won the scudetto last year and then went bankrupt: is this really what we want?!”), a dig that was not appreciated by the upper levels of Inter, from which a clear counter-response emerges: the Nerazzurri club, in fact, has never gone bankrupt, but is constantly and significantly improving its accounts by aiming for a balanced budget , which is the condition this far of the Rossoneri ownership.
FURLANI – Owner Gerry Cardinale's idea of Milan and the Milan project could not coexist with that of Paolo Maldini. At least this is what the‘ad Giorgio Furlaniwho in his contribution to the Harvard Business School case study spoke about the unpopular farewell of the historic Rossoneri captain, saying: “It was a historic decision to let him go, for what he meant for the club and for his authority. But if we wanted to realize the vision that Cardinale has for the club, we had to change and move forward.”
The Rossoneri manager also spoke about another farewell that did not go down well with the Rossoneri people, that of Sandro Tonalifor which he even received death threats. Furlani, however, tried to explain this operation by saying: “Selling a player for 70 million euros is a great deal, but then, between purchases, sales and resales, it all depends on how we structure the contracts.”
