People of Play (POP) announced that Shannon Swindle, a respected figure in the toy and gaming industry, has joined the organization as new Director of People of Play. Shannon brings a wealth of experience, knowledge and passion for the industry, making her a valuable addition to the team.
Who is Shannon Swindle
In his previous role as Inventor Relations Manager for the Games division of Moose ToysShannon played a crucial role in growing the company’s gaming division, building strong relationships with the inventor community. His work on the licensing for 18 games over the last two years, including award-winning products such as Pickleball Blasthas solidified its reputation as a creative force and trusted collaborator in the world of toys and games.
As Director of People of Play, SHannon will lead initiatives to strengthen connections within the global toy communityenhance innovation, and celebrate the creators and collaborators who bring joy to millions of children and families. This nomination reflects The Toy Association’s commitment to elevating creativity, innovation and consumer engagement across the toy industry, further enhancing the impact and reach of POP events.
Shannon will report to Mary Couzin, senior vice president and founder/leader of People of Play at The Toy Association. Together, they will focus on expanding The Toy Association’s People of Play division, includingInventor Pitch & Innovation Conferences of POP Week, i TAGIE Awardsthe Young Inventor Challengand, the Chicago Toy & Game Fair and the POP platform.
“Shannon is perfect for this role,” Mary Couzin said. “She has been an integral part of our events for over a decade in various capacities and is universally respected within our industry. Personally, I have had the privilege of following Shannon’s journey – from her beginnings as a self-maker to director of product development to an inventor relations executive, while always staying true to her roots as an educator. Through it all, he has always acted with integrity, honesty and an unwavering commitment to the people he works with.”
Shannon expressed her excitement about the opportunity, stating, “Joining People of Play and working alongside Mary Couzin is an incredible honor. We share the same values and vision, believing in the importance of play and its power to bring people together. I look forward to creating meaningful experiences, celebrating the work of toy and game designers, and continuing to support the amazing people in this industry that I love so much.”
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