they start very soon, here are the dates according to your department

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For those who didn't get all the gifts they wanted, know that the sales start in less than two weeks. This promotion period begins on mid-January 2025in a large part of mainland France. But the dates are different in Lorraine, in the Vosges and in Overseas.

From January 8

The 2025 winter sales period is detailed on the website of the Ministry of the Economy and it is clearly regulated by the Commercial Code and a 2019 decree.

It specifies that the sales begin “the second Wednesday of the month of January”. For the year 2025, this falls Wednesday January 8.

The law also specifies that stores will be able to offer discounts to their customers from 8 a.m., but not before.

And when do they end?

The sales are spread over a period of one month. “The end date of the winter sales is therefore Tuesday February 4, 2025 inclusive», Specifies the Ministry of the Economy.

And for online promotions, the regulations are clear:

For online commerce or distance selling (e-commerce), sales dates are aligned with national dates for traditional commerce, regardless of the location of the company's headquarters.

A different period in Lorraine and Overseas

But this period from January 8 to February 4 does not concern all French departments. In Overseas Territories, the sales period can start in September or even in May.

In Lorraine and the Vosges, it begins even earlier than in the rest of the metropolis.

• Meurthe-et-Moselle: from January 2 to January 29, 2025 inclusive,
• Meuse: from January 2 to January 29, 2025 inclusive,
• Moselle: from January 2 to January 29, 2025 inclusive,
• Vosges: from January 2 to January 29, 2025 inclusive,
• Guadeloupe: from January 4 to January 31, 2025 inclusive,
• Reunion: from September 6 to October 3, 2025 inclusive,
• Saint-Barthélemy: from May 3 to May 30, 2025 inclusive,
• Saint-Martin: from May 3 to May 30, 2025 inclusive,
• Saint-Pierre and Miquelon: from January 22 to February 18, 2025 inclusive.

For certain departments, you will therefore still have to be patient.

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