“The dates of the sales are set by the decree of May 27, 2019 setting the start dates and times of the sales as well as their duration in application of article L. 310-3 of the commercial code, last amended by the “decree of April 21, 2023 modifying the start of sales in the Alpes-Maritimes department”, remind her Directorate General for Competition, Consumer Affairs and Fraud Prevention (DGCCRF).
Here are the dates for the 2025 winter sales
The winter sales begin on the second Wednesday of January at 8 a.m. (this date is brought forward to the first Wednesday of January when the second Wednesday occurs after the 12th of the month). They last four weeks. So, In 2025, winter sales in the majority of departments in mainland France will begin on Wednesday January 8 and last until February 4, 2025 inclusive. By way of exception, except for distance sales, different dates are applied in certain areas. Thus, in the departments of Meurthe-et-Moselle, Moselle, Meuse and Vosges, winter sales start this Thursday, January 2, 2025 and will last until January 29 inclusive. In Guadeloupe, they will take place from January 4 to 31. HAS Saint Pierre and Miquelonthe sales period will begin on January 22 and end on February 18.
Here are the dates for the 2025 summer sales
The summer sales begin on the last Wednesday of June at 8 a.m. (this date is brought forward to the penultimate Wednesday of June when the last Wednesday occurs after the 28th of the month). Therefore, the 2025 summer sales will begin on June 25 and end on July 25.
