Microsoft is exploring options for third parties to create Xbox-branded devices, possibly with the Xbox operating system

Microsoft is exploring options for third parties to create Xbox-branded devices, possibly with the Xbox operating system
Microsoft is exploring options for third parties to create Xbox-branded devices, possibly with the Xbox operating system

Microsoft Gaming CEO Phil Spencer previously confirmed that the Xbox team was very interested in building a dedicated handheld console and was experimenting with different prototypes, but was currently “years away” from launch, quite similar to the PlayStation portable console which is reportedly under development at Sony. While we wait for such a first-hand device to materialize, Microsoft is looking to partner with different companies that already have portable consoles in order to improve the Xbox gaming experience on the go, which fits directly into the recent company's “This is an Xbox” marketing campaign. According to Windows Central, Microsoft is exploring options to allow third parties to build Xbox-branded devices, which could go as far as allowing them to use the Xbox operating system directly. These third-party Xbox devices could appeal to specific niches, providing a number of options to audiences or markets that Microsoft has previously struggled in. In this case, a hypothetical “Xbox”-branded handheld console from a developer like ASUS would actually be an Xbox, giving gamers access to the same library of games and services they can use when gaming. on an Xbox Series X|S console.

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