A wedding that turns into a techno party is nothing out of the ordinary for Generation Z. In fact, people born between 1995 and 2010 post videos of this kind on social media. Lia Pittito, 28, is a wedding planner. She knows the trends that make her generation vibrate.
What are the trends that Generation Z likes?
These persons tend to delegate the organization because it is much simpler to call on wedding planners. Generation Z is more daring than previous generations. She dares to have an unusual decoration: there is less white and more colors.
And what else?
Generation Z loves destination weddings, that is to say weddings abroad. The couple chooses a place that is close to their heart, for example Italy or Spain. There is no limit.
What about the cake?
They like to impress their guests. The traditional wedding cake gives way to a large mille-feuille, a cake which the bride and groom have the opportunity to finish decorating in front of their guests.
How do these couples personalize their wedding?
It is important to them that everything is a reflection of their relationship. Since members of Generation Z want to make their wedding a real event for the guests, they are marking the occasion by organizing events before and after the big day, especially when it takes place abroad. For example, an evening can be organized before the wedding, allowing guests to get to know each other in a relaxed manner. A brunch is often held the day after the big day.
Have the trends seen on TikTok arrived in Switzerland?
Everything you can see on TikTok also exists in Switzerland. Newlyweds happily invest in a good DJ. And if they like techno, that’s usually the vibe they choose for the party. It all depends on the couple.
Lana Del Rey, Taylor Swift, Harry Styles. Is This What You Play at a Gen Z Wedding?
At every Gen Z wedding, we hear at least one song from one of these artists. Some of their songs are even used for the entrance of the bride and groom into the church.
What is a wedding content creator and how important is it for Gen Z couples?
Wedding content creators are all the rage with Generation Z. This person hired to take photos and film with their smartphone, is present throughout the day.
Like a photographer, in short?
No, photos and videos from a content creator are usually available immediately. The couple can instantly post on social media. With a photographer, you usually have to wait longer because of the processing of the photos.
Do the bride and groom leave their own phones that day?
Absolutely. To make the most of their day, Gen Z couples typically don’t touch their smartphones on their wedding day.
What traditions still exist?
The white wedding, the wearing of the veil, the father leading his daughter to the altar and the guests dressed to the nines.
