Biggie launches its “TIVVIE” TV offer

Biggie announced the launch of a new offer combining TV and digital: Tivvie. This solution relies on the plethora of video inventories made accessible thanks to connected televisions.

With this new offer, Biggie allows brands to access “a large premium inventory”, while strengthening the targeting of campaigns according to socio-demographic criteria, purchasing behavior, or even specific centers of interest, thanks to the capabilities digital.

With the creative agency Kazam!, Biggie offers the possibility of adapting the advertising spot to different environments and reinforcing the effectiveness of the message.