The Board of Directors of the Moroccan Agency for the Development of Investments and Exports (AMDIE), met on November 19 under the chairmanship of Karim Zidane, Minister Delegate in charge of Investment, Convergence and Evaluation of Public Policies. This session made it possible to present the achievements of AMDIE in the first half of 2024, to validate the 2025 action plan and to approve the forecast budget for the coming year.
Driven by high royal guidelines, Morocco continues its momentum of strategic reforms to strengthen its role as an attractive hub for foreign investments, indicates AMDIE, noting that these reforms encourage an inclusive and innovative approach, focused on sustainable growth and job creation.
Thanks to the New Investment Charter, continues the Agency, the Kingdom recorded a notable increase in private investments, reaching 25 billion dirhams in the first half of 2024, with the approval of 64 projects by the National Investment Commission, aiming to create nearly 12,900 direct jobs. These achievements strengthen Morocco’s attractiveness in strategic sectors such as automobiles, renewable energies, tourism, aeronautics and the pharmaceutical industry, demonstrating the active role of AMDIE in steering this dynamic.
The promotion of investments and exports was marked by more than 60 targeted initiatives at the national and international level. These actions mobilized investors and contractors, generating more than 1,300 business meetings and stimulating strategic partnerships for the national economy.
At the same time, it is further underlined, AMDIE organized more than 70 visits by international delegations, highlighting Morocco’s competitive assets in terms of infrastructure and human capital. The automotive sector accounted for the majority of these visits, while other high-growth sectors such as energy, mining and textiles also attracted investor interest.
In the area of exports, AMDIE’s strategy targets 14 priority markets, including the United States, France, Germany and Italy. The three-year EXPORT MOROCCO NOW program (2024-2026), launched in April 2024, aims to support 337 exporting companies to generate additional export turnover of nearly 30 billion dirhams and create nearly 20,000 jobs. by 2026.
For Moroccans around the world, AMDIE has organized several meetings and webinars in the host countries of this community, such as the United States, France and Saudi Arabia. The network of Moroccans of the World thus contributes to the creation of new economic opportunities and the strengthening of the integration of this community into the economic dynamics of Morocco, in accordance with the High Royal Guidelines.
In this regard, AMDIE ensures that it remains committed to the implementation of its 2024-2026 roadmap, focused on four priorities:
– Global support for national and foreign investors by offering particular attention to Moroccans around the world,
– Support for national exporters,
– Development of the fairs and exhibitions sector, and
– Expansion of economic activity zones.
At the end of this Council, the 2023 activity report, the results for the first half of 2024, as well as the 2025 action plan were approved, illustrating AMDIE’s resolute commitment to promoting and developing investments and the Kingdom’s exports to promote sustainable economic growth.
