DIn a press release taking stock of the past year, Redwane Khanne indicates that “the Cité des Alizés also set a new record by recording more than 3 million overnight stays”.
These figures only reflect the performance of classified establishments, specifies the CPT, noting that it is necessary to add “the very substantial flows of the informal sector and rentals in local homes (Airbnb) which, traditionally, have always represented a very significant share of the souiri tourist market”.
According to Khanne, “2024 was also marked by a phenomenon characteristic of the exceptional dynamics experienced by Souiri tourism, which, for around ten years, has seen the fading of the seasonalities which were traditional and which punctuated the evolution of tourist flows. From now on, Essaouira is full almost all year round, in winter and summer, in autumn and spring.”.
“This development is carried, nourished and supported by Souirie civil society, embodied by the Essaouira-Mogador Association, which organizes or is associated with around fifteen music festivals as well as dozens of forums and conferences throughout the year. the year to debate, among other things, the centrality of culture, arts and heritage in the pioneering sustainable development strategy favored, with legitimacy and success for more than 30 years by the Association Essaouira-Mogador”, says the same source.
-The year which is beginning presents itself under the best auspices, underlines the CPT, recalling “the impressive progress of the construction site of the City of Arts, Culture and Heritage, the ultimate work of Oscar Niemeyer, the great master of architecture of the 20e century”, as well as the launch of work to rebuild and develop the Mogador resort with a total investment of 5 billion dirhams.
“It remains to provide the most appropriate response to the challenges of national and international connectivity in Essaouira on the roads, in the air and by rail to consolidate and optimize the exceptional momentum experienced by the Cité des Alizés.”, concludes the CPT.
(with MAP)
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