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how this small town in the south became one of the most attractive in

According to the census published by INSEE, the town of Alès in is experiencing strong demographic growth. With 1,133 more inhabitants, the capital of the Cévennes is the second most attractive city in the country after Les Sables d'Olonne. The human scale of the city is one of its strengths.

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Under the Gard sun, Chantal Brunelli visits this house for sale on the heights of Alès. Garden, swimming pool, storage, bedroom with a view… There is no shortage of assets.

If this Alésienne seeks to move, she will not leave her city for anything in the world. “I love Alès. It's a quiet town, we have everything on site. We're not far from the sea, not far from the mountains”, she lists.

The city is moving a lot, it makes you want to stay!

Chantal Brunelli, Alesian

This customer is not the only one to appreciate the capital of the Cévennes. In 2024, 1,133 new Alesians have put their boxes down. It is the second most attractive city in France, behind Les Sables d'Olonne in Vendée.

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If the real estate agent also has an agency in , it is in Alès that she generates 70% of her turnover. Françoise Mazaudier sold 30 properties this year. In 25 years in the business, this is his best year.

The real estate agent has been working in Gard for five years. “There was already a craze for the region, but it has really developed with all the developments that are made to keep a city lively, with cultural activities that help keep both young and old alike.”

The veterans want to stay and we also have people arriving from other departments and even from abroad: Swiss, Dutch, Belgians.

Françoise Mazaudier, real estate agent in Alès

Between sea and mountains, close to major cities, Alès is therefore attractive. According to the INSEE census published at the end of December, it is even the second most attractive city in France.

A dynamic that necessarily delights the municipality. According to the first deputy, public policies have contributed to this demographic boom.

“We made this choice more than twenty years ago to repopulate the heart of the city, with projects like Grand-rue Jean Moulin which will become a garden street, renovating the buildings a stone's throw from the abbey market “, assures Christophe Rivenq, president of the Agglomeraiton of Alès and first deputy at the town hall.

A choice he describes as “against the grain at the time”, but which, according to him, is bearing fruit today.

With its 45,025 registered inhabitants, Alès has broken its population record. A record that dated… From 1975.

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