Le Minor launched its second-hand program at the end of 2019, and regularly runs its department in its various points of sale in Guidel (Morbihan) and Paris.
Throughout the year, Le Minor collects its old clothes, offering its customers the opportunity to return them to the store, or to return the brand's clothing that they no longer use to the workshop free of charge. exchange of a voucher to purchase new clothing.
The second-hand clothing thus recovered is then reconditioned and put into circulation, or recycled.
A label for Guidel’s workshop
This year, in the run-up to “Black Friday”, the brand is offering until November 30, 2024, the opportunity to bring back striped sailor tops, of any brand, to the point of sale, on the sole condition that they are 100% cotton.
Customers will receive a 20% discount on their in-store purchases.
The sailor shirts will be reconditioned and circulated in the Le Minor sales networks, or donated, or recycled.
A label for the revaluation of its production scraps Le Minor is committed at all levels to the circularity of its productions.
The famous Guidelois workshop has just obtained a label certifying its action for the recycling of its production scraps.
Le Minor, Cinq Chemins industrial zone, in Guidel. Website: leminor.fr