Alpine is looking to relaunch with a veteran of the house. At the heart of the rumors surrounding the French team for several weeks, the arrival of Flavio Briatore alongside Renault CEO Luca de Meo in a role of executive advisor for Formula 1 was confirmed this Friday on the brand’s social networks. The Italian will return to a factory that he knows well, having worked at Enstone from 1989 to 1997 as director of the Benetton F1 team, then from 2000 to 2009 as director of the Renault F1 Team.
His exact missions still remain unclear, given that he should, according to his job title, only play the role of inspector of finished works with the group’s management. But it is still a man who has managed four world championship titles (two for Schumacher at Benetton, two for Alonso at Alpine) who arrives in the team when it seems at its lowest for almost a year. decade.
“Briatore will primarily focus on the team’s high-level activities, including: finding top talent and analyzing the driver market, challenging the existing project by evaluating the current structure and providing advice on certain strategic issues in the field of sport” wrote the team in a press release. Sixteen years after the ‘crash gate‘, Alpine decides to call on one of its most controversial former faces.
