The 12th edition of the “Made In France” Exhibition (MIF Expo) will be held from November 8 to 11, 2024 in Paris, at the Porte de Versailles exhibition center. With the support of the Normandy Region, fifteen local companies will exhibit in the Normandy space (pavilion 3, C56), coordinated by the Regional Association of Normandy Excellence (ARSEN).
Since 2012, the MIF Expo has become the annual meeting for companies of all sizes and from all sectors that have chosen Made in France. 100,000 visitors are expected for this new edition of the Show.
The Normandy Region supports ARSEN for the organization of the Normandy pavilion at this show. This year, fifteen companies from the region will be present on the Normandy pavilion.
AD Normandie, Normandie Attractiveness, Normandie Tourisme as well as the collective agri-food brand Saveurs de Normandie will also be present on the pavilion alongside Normandy companies.
The exhibiting companies operate in the sectors of fashion, gastronomy, art of living, beauty and well-being… Some are labeled “ Living Heritage Companies »
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Every day, a competition will be offered to visitors and will encourage visitors to take a more specific interest in the different Normandy companies present on the pavilion. Different prizes from Norman exhibitors will be up for grabs.
- Normandy exhibiting companies:
- AREA FLAVOR OF NORMANDY: The gourmet leopard brand is the standard bearer of Normandy food products. Discover all the food richness of a region focused on quality, diversity and balance, to experience gourmet, healthy and varied moments!
- BISCUITERIE JEANNETTE 1850 (Colombelles – 14): The legendary madeleine Jeannette, born in Caen in 1850, perpetuates exceptional know-how! Labeled a Living Heritage Company, it is an icon of deliciousness.
- BELLA CHIC (Gisors – 27): High-end scented candles and fondants, made with passion! Each creation is meticulously handcrafted for unrivaled artisanal quality.
- DROP (Caen – 14): Thanks to its innovative, designer and sustainable filtration system, DROP offers the best possible water quality and highlights French artisanal know-how.
- GRENOUILLE ROUGE (Rouen – 76): Bags, shopping bags and decorative accessories 100% made in Normandy! With eco-responsible materials such as burlap and linen, these ethical creations combine style and commitment for sustainable and chic fashion.
- KIPLAY VINTAGE (Saint Pierre d'Entremont – 61): Retro style clothing inspired by the 1930s-1940s, created with passion! Founded in 1921, this Norman family business with unique know-how, passed down for four generations, is labeled a Living Heritage Company.
- LA BOUGIE Normande (Saint Désir – 14): Handcrafted, these 100% French candles combine vegetable rapeseed wax and refined perfumes from Grasse. Authentic creations that make Norman know-how shine.
- LE PARAPLUIE DE CHERBOURG (Cherbourg – 50): A true icon of French know-how, the company, labeled Living Heritage Company, combines style, elegance and durability. These umbrellas made in Normandy are tested in a wind tunnel and repairable for life!
- LES BENEFIQUES (Tillières-sur-Avre – 27): First Open Source cosmetics in France which allow you to pamper your skin while supporting a beautiful ethical approach! The brand shares the formulas of its natural products 100% made in France.
- COTENTIN LEATHER GOODS (50): Exceptional know-how that combines style and robustness. This quality leather goods is made from carefully selected leathers in France and Europe, each piece is designed to last.
- MIJUIN (Malaunay – 76): Brand of linen clothing, made in Normandy in its workshop in the Cailly valley. All stages, from the field to manufacturing, including spinning and weaving, are carried out in France.
- NORMANDISE (Vire – 14): Quality food, based on fresh and natural ingredients to offer the best to dogs and cats.
- SKINS AND SLIPPERS (Saint André de l'Eure – 27): Discover the authenticity of handmade with sheepskin slippers and mittens, entirely made in the Normandy workshop! Each piece is designed with passion and artisanal know-how to provide comfort and warmth.
- SAINT JAMES (Saint James – 50): With its iconic sailor top, the clothing brand “born from the sea” is labeled a Living Heritage Company. Since 1889, the know-how of Saint James has been passed down from generation to generation within its workshops.
- TOURNABOIS (Villedieu-les-Poêles-Rouffigny – 50): This Norman artisanal carpentry creates wooden kitchen utensils combining aesthetics and functionality. Each piece is a handmade masterpiece.
VICTORAY (Caen – 14): Eco-responsible committed equestrian fashion made in France. Each piece is made from eco-designed and innovative fabrics, combining style, comfort and respect for the environment.
Official French label, created in 2005, issued under the authority of the Ministry of the Economy and Finance, in order to distinguish French companies with artisanal and industrial know-how judged to be of excellence.
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