Deepfake: a scam uses the image of Alain Delon

A scam using the image of the recently deceased actor Alain Delon to lure Internet users to an online casino has been viewed more than 2 million times on social networks, an AFP journalist noted on Wednesday.

Revealed on X by an account that fights against online scams, this video usurps the identity of the actor who died ten days ago, using his voice and his image.

“If you’re watching this video, I’m already dead. I’ll give you 100,000 euros if you can’t win in my online casino,” says an imitation of the actor in the video.

The fake ad has since been deactivated, AFP journalists noted on Wednesday, but alternative videos featuring the actor and redirecting to the casino remain.

Asked by AFP, Meta recalled that it was against the platform’s rules to publish advertisements with images of public figures in a misleading manner in order to try to scam people.

The social media giant explained that it had created models aimed at specifically detecting viral content using images of celebrities in order to better combat them.

Several stars victims

“Deepfakes”, content manipulated using artificial intelligence (AI) that is rife on the internet, are fueling a wave of disinformation that is affecting many personalities such as the singing star Taylor Swift and is causing concern ahead of elections such as the American presidential election.

At the end of July, the boss of X (formerly Twitter), Elon Musk, faced a barrage of criticism after sharing a “deepfake” to his 192 million subscribers.

It showed Kamala Harris and a voice mimicking the Democratic candidate calling President Joe Biden senile and accusing him of “not knowing how to run the country at all.”

The death of Alain Delon, at the age of 88, has provoked a wave of reactions and tributes across the world. From Italy to Japan, via the United States, the actor’s disappearance has made the front page of several foreign dailies.

AFP

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