After two successful editions in hotels in Zurich and Lausanne, the Selfie Hotel presents itself again, this time in a prime location – in district 1 of Zurich, at Füsslistrasse 6. The first two editions attracted more than 45,000 visitors, 70% of whom belonged to generation Z. From on November 12, 2024, the interactive pop-up museum, presented by the Evian brand, invites visitors to marvel again and take photos with 20 new unusual settings.
With an audience of more than 1.5 million on TikTok and a victory at the 2022 Xaver Award in the “Best Live Event” category, the Selfie Hotel is one of the most innovative event concepts in Switzerland. Themed rooms offer interactive installations, extraordinary lighting effects and original design. Each setting is designed to deliver the ultimate selfie experience.
New partnerships for an immersive experience
As a new main partner, Evian brings the iconic “Live Young Spirit” in the style of the current “Mountain of Youth” campaign to the Selfie Hotel spaces: an environment inspired by the Alps and natural mineral water, which invites visitors to immerse themselves in a magical world. The second new partner, JBL, takes care of creating a perfect acoustic ambiance in the different spaces. This partnership allows you to live an immersive experience where visual and audio impressions combine harmoniously.
