This year again, OPPO shone at the Paris Photo 2024 international show. As a global partner of the event, OPPO celebrated global talents in mobile photography through the awards ceremony of its Imagine IF Photography Awards 2024 competition By exhibiting a retrospective of the best works of the competition, OPPO also presented its humanist vision with an exceptional artistic exhibition, entitled ”Dear Life”.
“It is a great honor to participate in Paris Photo for the second consecutive year and to highlight the exceptional talents of mobile photography on this prestigious stage. The stunning photos taken with OPPO smartphones from around the world demonstrate OPPO’s commitment to pushing the boundaries of technological innovation,” said Olivella Liu, OPPO Global Brand Director. “Plus, with the idea we’re bringing to Paris this year, ‘a perfect day is only made up of every extraordinary moment that makes you want to take a photo.’ We also hope to deepen OPPO’s understanding of photography and, more importantly, present the beauty of life and cultural diversity,” she added.
Imagine IF Photography Awards: shining the spotlight on the global stage
With more than one million entries submitted from 81 countries and regions, the Imagine IF Photography Awards 2024 competition brought together a dynamic showcase of global creativity and diversity. Following an extensive selection process, OPPO presented 56 award-winning works at Paris Photo and held an awards ceremony, celebrating the creativity and cultural richness captured by mobile photography.
OPPO also invited Norwegian fine art photographer and Hasselblad expert Tina Signesdottir Hult, a member of the competition jury, as well as representatives of the award, to share their photographic experiences and the stories behind their works, providing the public with a unique opportunity for in-depth exchange and dialogue. Behind this impressive event and award-winning entries, OPPO tirelessly strives to enable users to ‘capture the beauty of life with ease’, explore the humanistic meaning of images by letting life itself become the protagonist and tell diverse stories of people from all over the world.
“Dear Life” exhibition: harnessing the power of visual storytelling
With the theme ”Dear Life”, OPPO organized an exhibition at Paris Photo to present the winning entries of the imagine IF Photography Awards 2024 alongside the company’s official photos. The exhibition invites visitors on a deeply personal journey through four zones “Dear World, Dear Time, Dear Friend and Dear Me” each capturing the beauty of life’s fleeting moments. Through these immersive sections, visitors embark on a heartfelt journey celebrating life, friendship, time and introspection, with all images captured on OPPO smartphones.
Additionally, to connect these evocative stories, OPPO presented its annual photographic film ”Dear Life”, a visual journey that evokes echoes in minds with the grandeur of nature, the fleeting moments of life, the warmth of friendship, as well as inner exploration.
Beyond the image, beyond the imagination
The images presented by OPPO at Paris Photo 2024 go beyond an exhibition. They are memorable moments in people’s lives, embodying emotional resonance and human traces left in the universe. By encouraging its users around the world to harness the potential of mobile photography and inviting them to capture the most enjoyable moments of their “dear lives”, OPPO strives to inspire people around the world to see the world from through a new lens, one that values the creativity, diversity and beauty of everyday life.
