Pablo Longoria and Olympique de Marseille have often remained silent regarding hot issues in L1. Recently, the boss of the Marseille club still came out of silence to talk about the famous TV rights, renegotiated downwards (€500 million against the billion euros promised) by Vincent Labrune and his teams. “The sale of audiovisual rights was a very hard blow, not only for Olympique de Marseille, but for the entire Ligue 1. When we analyze what happened, we see that in France a large part of the “Money went to European competitions.”
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Today, this TV rights affair is far from over since beIN SPORTS is at the heart of all attention. The Qatari channel allows itself to broadcast one L1 match per weekend while it has still not paid the slightest money (the first payment of 24%, on the entire amount, remains unpaid) and has not even signed the slightest contract! A lunar situation which pushed Olympique Lyonnais to attack the LFP. And OM in all this? The Olympians are following this closely and would not be inclined to accept everything if the regional daily is to be believed.
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Indeed, it should be remembered that the TV rights were acquired by DAZN in exchange for €400 million + €100 million paid by beIN SPORTS. 100 M€ which breaks down as follows: 80 M€ paid by the media + a sponsorship deal of 20 M€ (including 16.4 M€ to be shared between L1 and L2 clubs) which could lead French teams to do promoting Qatar Tourism on their jerseys. This is where things would get stuck with OM if we are to believe today’s edition of Provence.
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Clearly, OM would not consider advertising Qatar and the Parisian rival on its jerseys in exchange for a small sum and especially in view of its partnership with another country, Ivory Coast. Indeed, according to the established proportions, each L1 club would receive around €730,000 (around €170,000 for those in L2). An amount far too low for OM. Provence also adds that this sum would be much lower than the deal made with a competitor like “Sublime Côte d’Ivoire”. While waiting to see what the LFP will offer to the Phocaeans, the newspaper concludes by saying that OM would be ready to negotiate if the Qatari sponsor was only displayed on removable advertising panels before the match.
Pub. the 14/10/2024 08:17
Update 14/10/2024 19:42
