After making an impression last year by collaborating with Fran Drescher, the star of the series A nanny from hell or with Isabelle Adjani, the Ami Paris label is now teaming up with American actress Whoopi Goldberg, chosen as its new muse. Between black and white photos and key pieces, discover this new iconic campaign.
At 69, actress Whoopi Goldberg continues to make an impact. This time by becoming the face of the French fashion house, Ami Paris. Indeed, it is through a shooting by Rahim Fortune that Whoopi Goldberg, legendary figure of cinema, now embodies the fashion label founded in 2010 by Alexandre Mattiussi.
Whoopi Goldberg: an unexpected muse
Much more than just a face, Whoopi Goldberg is a multi-faceted icon. Between strength and sensitivity, this new muse perfectly embodies the avant-garde and always very cutting-edge vision of the French label Ami Paris, founded by Alexandre Mattiussi.
On the program for this Ami Paris shoot, a campaign, photographed in black and white by photographer Rahim Fortune, in New York, which captures Whoopi Goldberg in emblematic pieces of the season.
Androgynous looks and assertive charisma
In terms of looks, we will notably remember a striped suit and a shirt with a tied scarf collar, a large herringbone coat combined with a refined white shirt or even a sublime oversized beige coat with faux fur sleeves. For accessories, sunglasses and gold hoop earrings enhance the silhouette.
Offbeat, timeless and always truly fashionable, by choosing Whoopi Goldberg, the Ami Paris brand is part of a growing trend where fashion is opening up to iconic figures, beyond the boundaries of age, gender or background.
This is not the first time thatAlexandre Mattiussi surprises with its choice of ambassadors. The designer, known for his inclusive and daring vision of fashion, had already caused a sensation by collaborating with Fran Drescher, the star of the cult series A nanny from hellor even with the French actress Isabelle Adjani, a close friend of the designer. Or when talent and personality take precedence over usual industry standards.
