The SSR will cut a thousand jobs by 2029

The job cuts are to take place as part of the “Enavant” transformation project, which new CEO Susanne Wille announced on her first day in office at the beginning of November.

The SSR will cut a thousand jobs by 2029, according to an estimate. The company confirmed to Keystone-ATS on Thursday information from the German-speaking newspapers of the Tamedia group.

The job cuts are to take place as part of the “Enavant” transformation project, which new CEO Susanne Wille announced on her first day in office at the beginning of November. In a speech, she spoke of the greatest transformation that the SSR had experienced up to that point.

In total, around 270 million francs must be saved by 2029. This corresponds, according to the SSR, to a budget reduction of around 17%.

Reduction in royalties and advertising

The reasons given by the SSR to justify its savings program are the gradual reduction in the media license fee (progressive reduction from 335 to 300 francs by 2029), the sharp decline in advertising revenue and the increase in prices. Added to this are changes in the population’s use of the media and international competition.

The reduction in the fee planned by the Federal Council would deprive the SSR of around 120 million francs. The drop in advertising and sponsorship revenue is estimated at around 90 million francs. As for the increase in costs due to rising prices, the SSR estimates it at around 60 million francs by 2029.

Complexity and speed

The SSR had already communicated after Susanne Wille took office that the “Enavant” project was new in terms of procedure, depth, complexity and speed. Budget reductions will not be distributed exclusively among the company’s units, but the company will be considered as a whole.

The questions were to know with which offer strategy the SSR intends to orient itself towards the requirements of the public media service of tomorrow and how to continue to offer the public added value. It was also about knowing what structures and processes SSR needs in the future, how to organize collaboration within company units, how to use technology and how to successfully complete the transformation within the set deadlines.