Published on July 3, 2024 at 06:56. / Modified on July 3, 2024 at 07:09.
Thinking outside the box: this is the leitmotif of the company Definitely Different, which strives to revisit the hotel reception by offering original concepts. At the origin of the project: Patrick Delarive. Real estate developer, founder of the Neho agency, discoverer of Bastian Baker, airplane pilot, the Vaudois is the hyperactive type. His hotel adventure began in 2008 with the acquisition of Whitepod, ephemeral constructions.
The idea was developed in an unlikely location, above Monthey (VS). The hotel concept, at the crossroads of luxury and ecology, took a while to take off. “We arrived too early. Ecotourism wasn’t fashionable,” recalls Patrick Delarive, whom we met in Vevey (VD) on the former site of the Ateliers de constructions mécaniques, which he transformed into an eco-district. “We didn’t know the hotel industry either. We learned from our mistakes.” With its domes made from recycled truck tarpaulins, the project was jarring, but eventually found its audience. Today, more than 20,000 people a year stay at Les Cerniers.
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