ADVERTISEMENTNewsmax, appointed as one of the 12 best information brands in the United States by the Reuters Institute and one of the main providers of conservative information, saw the price of its shares climb more than 2,000 % in April, after its introduction to the New York Stock Exchange on March 31, 2025.
A self-proclaimed “favorite American channel” of the President of the United States, Newsmax was born in 1998 as digital media company, the organization of cable information was not launched until 2014.
In this episode of The Big Question, Chris Ruddy, co -founder and CEO of Newsmax, joined Angela Barnes to discuss the secret of their success.
Is Donald Trump the secret of Newsmax’s success?
US President Donald Trump and Newsmax CEO has been friends for over 30 years, Chris Ruddy told The Big Question.
Although they spent a lot of time to discuss friends, health and golf, Chris noted that Newsmax always had “criticism of President Trump”.
“Many people, from left and right, do not like pricing policy. They pass all the time on Newsmax, “he added.
Although Donald Trump is a character who divides, many media have seen their number of viewers and readers increase thanks to content based on Trump.
“The best advice is to involve Donald Trump more. He likes to see himself on Newsmax, but, you know, we receive it quite often and we chat with him, “said Chris.
“Nielsen said that we had recorded 34 million viewers in the last quarter, an increase of 50 % compared to the previous year. »»
Chris thinks that their success is partly due to the fact that the channel offers information centered on Christian-conservatives. And whether or not we agree with the angle of their content, performance on the New York Stock Exchange has been remarkable and testifies to the support of investors to the company.
“People vote with their remote controls, with their downloads, with their applications, and they say they want alternative media here in the United States. »»
What is the future of Newsmax?
Although it is a relatively recent channel, Newsmax has gained popularity to become one of the five most popular cable information channels in the United States and be available in more than 100 countries.
In September 2024, Newsmax launched a chain in Spanish doubled by AI, available in the Dominican Republic and Latin America. She also resumed the broadcast of her Newsmax Balkans channel, based in Serbia, after an interruption since 2022.
“Perhaps we can one day do it in Germany, for example, or in Italy, which would be fun, and give them access to American information,” added Chris.
The Big Questionis a series of Euronews Business in which we maintain ourselves with leaders and experts in the sector to discuss some of the most important subjects on the agenda today.
ADVERTISEMENTWatch the video above to discover the entire discussion with the founder and CEO of Newsmax, Chris Ruddy.
