The global influence of K-POP continues to grow, and the latest data reveal the 10 best-selling K-Pop artists in the United States, based on official album sales. This classification highlights the domination of the Hybé and JYP labels in the music industry.
Here is the complete classification:
- BTS (HYBE) – 5,8 millions d’albums
- Stray Kids (JYP Entertainment) – 3,07 millions d’albums
- TOMORROW X TOGETHER (HYBE) – 2,1 millions d’albums
- TWICE (JYP Entertainment) – 1,53 million d’albums
- Enhypen (Hybe) – 1,52 million d’albums
- ATEEZ (KQ Entertainment) – 1,5 million d’albums
- SEVENTEEN (HYBE) – 1,49 million d’albums
- NCT 127 (SM Entertainment) – 1,25 million d’albums
- BLACKPINK (YG Entertainment) – 710,000 album
- SuperM (SM Entertainment) – 630,000 album
The groups under Hybé, such as BTS, Tomorrow X Together, Enhypen and Seventeen, occupy four of the first ten positions, while Jyp Entertainment is distinguished with Stray Kids and Twice. SM Entertainment, with NCT 127 and Superm, continues to stay in the competition, just like BlackPink by Yg Entertainment and Ateez, a group mounted under the independent label KQ Entertainment.
Physical sales of albums in the United States are a major indicator of fans of fans and their purchasing power, particularly in a context where global physical sales are in decline. K-POP groups often outperform Western artists in this area, thanks to albums that include collectable articles, photobooks and exclusive content for fans.
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With the future returns of BTS solo members, the highly anticipated album of Stray Kids and the continuous expansion of Tomorrow X Together on a global scale, competition on the American market should be more intensifying. In addition, groups of fourth and fifth generation, which are experiencing a meteoric ascent, could well redefine market dynamics in the coming years.
The Netizens were quick to react to this classification:
- “As expected, it’s BTS. But among the female groups, Twice impresses. »»
- “I thought it was an old list, but is it that this year?” Impressive. »»
- “Stray Kids and TXT are really hitting in the United States among fourth generation groups. »»
- “Is BlackPink just a fleeting fashion?” They don’t even make half of Twice’s sales. »»
- “Even solo, Jungkook is number one. It is really the BTS universe. »»
The domination of the K-POP in the world market shows no sign of slowdown. BTS continues to lead, while groups like Stray Kids and Tomorrow X Together are quickly gaining popularity. With the intensification of competition, future feedback and fourth and fifth generation groups, the K-POP industry in the United States is about to take a major turning point.
What do you think of the place of K-POP groups in the United States?
