For its big daily return this Monday October 14, 2024 on TF1, Star Academy got off to an excellent start, with a score much higher than that of the reality docu Large families, life in XXLwho until then occupied the box.
Since last Saturday, the 15 students of the 2024 class of the Star Academy took possession of the castle located in Dammarie-les-Lys in Seine-et-Marne. This Sunday, Marine, Emma, Paul, Ulysse and the others attended their first prime debriefing led by Marlène Schaff, who has become the new stage expression teacher. A highly anticipated moment that viewers were able to follow on Monday October 14 on TF1 from 5:30 p.m. on the occasion of the broadcast of the first issue of the daily, the voice-over of which is provided by Karima Charni.
Star Academy 2024 : what audience for the daily premiere compared to Large families, life in XXL ?
And the least we can say is that the return of everyday life Star Academy was eagerly awaited by fans of the program produced by Endemol! On average, until 6:35 p.m., 1.65 million viewers were there according to Médiamétrie, which represents an audience share of 17.5% among audiences aged 4 and over. This is the best launch in terms of market share for the daily since the return of tele-hook in 2022 on TF1. Note that in terms of number of viewers, the first issue of the daily broadcast on October 17, 2022 did better by bringing together 1.71 million fans (16.3%). Above all, it’s much better than the reality documentary Large families, life in XXL which, in the same box last week, showed the meager score of 967,000 fans of shopping in supermarkets and family outings (9.8%).
Why the daily Star Academy is no longer rebroadcast on TFX?
Another reason for satisfaction for the channel: the other targets are powerful for the return of Star Academy at the end of the day. This is the case, for example, of advertisers’ favorite target, that of women responsible for purchases under the age of fifty, with an average of 36% yesterday, an increase of 2 points compared to the average observed over the whole of the salvo for the 2023 season. On the other hand, it is stable if we refer only to the daily launch of last year. And the program reached 45% of 15-24 year olds this Monday (+18 points compared to the 2023 average). Finally, unlike last year, there is currently no rebroadcast of the daily Star Academy on TFX. To do this, you will have to wait until next Saturday, October 26 at 8:05 p.m. An ignition delay for which the first channel provided no explanation.