Thursday January 2, 2025, on RMC Story, the cult game The Bigdil made its comeback with Vincent Lagaf and Bill the Extraterrestrial, still played by Gilles Vautier. And the viewers were there!
A long-awaited return. This Thursday, January 2, 2025, RMC Story relaunched a cult game, which has remained engraved in the memory of several generations of viewers. Nearly 20 years after it stopped on TF1, The Bigdil has indeed made its comeback, this time on channel 23 of TNT. Viewers were not disoriented by this new version since it was not one. And for good reason: historical animator Vincent Lagaf was keen to start again on the same bases, with an identical decor, the famous curtain and the essential saucer in which Bill, the stingy alien and master of the game, played as at the time by Gilles Vautier, evolves. For this premiere, the gifts were there, just like in the old days, with a candidate who, during the final deal, swapped a 12-euro deck of cards for a car!
The Bigdil relaunched by RMC Story: what audience for the first broadcast on January 2, 2025?
If, on social networks, the reactions of Internet users were unanimous in welcoming a successful return, it remained to be seen whether the audiences would be there. And according to Médiamétrie, the bet has more than paid off! This premiere was followed on average in prime time by 1.80 million viewers, which represents a market share of 9.1% among audiences aged 4 and over. This is the best performance achieved by RMC Story since its creation, excluding football matches. This score allowed the channel to rank fourth in the evening’s audiences and beat M6 which was broadcasting at the same time. The Best Pastry Chef with Laëtitia Milot. An audience peak of 2 million viewers was recorded during the evening.
The Bigdil : when will the next issue be broadcast on RMC Story? Why is the game no longer broadcast on Thursday?
On targets, the performance of bigdil by Vincent Lagaf are even more remarkable with scores that the channel has never seen before. This great first brought together 19.8% of women purchasing managers under the age of fifty (FRDA-50), making RMC Story the leading national channel, ahead of channels like TF1 and M6, more accustomed to recruiting this privileged target by advertisers. And for 25/49 year olds, TNT channel 23 was also the leading national channel with a market share of 21.3%. A new issue of bigdil will be offered from next week on RMC Story, but be careful, for the occasion, the game will change slots and will now be broadcast on Friday evening in prime time, i.e. Friday January 10. Will this have an impact on audiences? Answer next week.
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