At Spring Communication, a Niort company installed for forty-five years in its historic premises on rue de Genève, we are very straddling on continuity. It has been twenty years Christine Vachet, an accounting secretary since 1985, succeeded Gilles Saulnier at the head of the company who knew how to build a commercial niche in the stables. This horse man had shown the way in the early 1980s by proposing at the Cherveux equestrian center to make his awards. The idea made its way and Spring Communication became a leader in waves and plaques given to the winners of horse competitions.
Leader in waves and plates given to the winners of horse racing
The Niort company has developed at a gallop not forgetting to diversify to overcome the obstacles of competition. “” Horse riding only represents 15 % of turnover (1.6 million euros in 2024) of Spring Communication, says Christine Vacher. The company took advantage of this know-how to move forward. »» Textiles, embroidery brands, vehicles, advertising objects, business gifts: the 12 Spring employees are multiplying on all the fronts of communication.
The foot to the stirrup
After four decades in the business, Christine Vachet therefore decided to let go of the reins to put one of her executives in the saddle, François Chiron. On December 27, 2024, this 37 -year -old father took orders for a company he joined a dozen years ago. “After my commercial BTS, I entered the alternating to Spring Communication before being hired. »»
Horse man, man of the situation
François Chiron is the man of the situation. “I am a rider like my wife and my two children. Committed to community life, I am the general secretary of the Niorted horse club. »»
-The new manager does not get carried away. “It is a question of perpetuating the activity and continuing the development of this beautiful company rooted in its city which has produced Made in France here in Niort for forty-five years. »» François Chiron is a continuation of those who set foot in the stirrup. “The world of horse has evolved but it remains our historic sector of activity that I intend to revitalize. »»
A major player in the communication of companies, communities, associations and the individual, Spring approaches his forty-sixth spring confident.
Spring Communication, 4 and 6, rue de Genève in Niort. Such. 05.49.73.33.88. Office opening hours: Monday to Thursday from 8 a.m. to 12 p.m. and from 1 p.m. to 5 p.m.
