In this episode of ‘The day ends well’ on Radio Lac, Benjamin Smadja and Sébastien Telley speak with Geff Scarantino, communications manager of the Genève-Servette Hockey Club (GSHC). They discuss plans for 2025, including improved communication and increased social media presence. GSHC plans to integrate innovative content like drone videos and ‘Mic’d Up’ segments where players are equipped with microphones during matches. Despite a difficult sports season, the club remains optimistic and continues to innovate to attract spectators to the ice rink. Learn how GSHC plans to overcome current challenges while providing an enriching experience for its fans.
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