Goofy playing 40 minutes on Christmas because Tom Thibodeau refuses to let him out? That's the plan. For Christmas Day, the NBA is teaming up with Disney to offer an alternative version of the match between Knicks and Spurs. The players will be hosted live and the match will be broadcast alongside the match, on ESPN and Disney+. A device called “Dunk The Halls”.
Minnie sending a turbo-poster to Donald's face. Did you dream of it? You're going to get it. Well, maybe not in this form, but Disney will take care of hosting a live NBA game on Christmas Day. A mini-revolution? No doubt we shouldn't go that far, but the evening promises to be unique.
This Christmas, we’re fulfilling Mickey’s one wish ????
The Disney Dunk the Halls broadcast of Spurs-Knicks streams live on Christmas Day on ESPN2, ESPN+ and Disney+ ???? pic.twitter.com/zPLHxMrSps
— ESPN (@espn) https://twitter.com/espn/status/1859334343937720371?ref_src=twsrc%5Etfw
Beyond the novelty side of this announcement, the NBA knows very well what it is doing. Invite Disney to one of the major days of the regular season, with significant audiences… and allow it to bring a unique perspective on a basketball game. The idea is obviously to reach the Disney community, especially the youngest. Take them by the hand into the world of the orange ball to try to seduce them. Will it be beautiful, will Victor Wembanyama be portrayed as an Alien? No one knows yet, but we will have to be strong. In any case, we will be there to tell you everything, live and with our ugly sweaters and our full stomachs.
