This December 31, the twelve strokes of midnight will resonate in a strange way for the Epicery teams. It is in fact this day that the site will officially close, according to information spotted by Les Echos. “The food delivery platform industry has been through some particularly tough times in recent years, and we have not been spared. Despite our unwavering commitment to supporting local commerce, analysis of our results reveals that our economic model is no longer viable. Despite all our efforts to improve our performance, we are now forced to close our doors due to lack of prospects for recovery. ».
It is with these words that the site indicates to its customers the definitive cessation of its activity on the Internet. “The last deliveries will take place on December 31, 2024. We have made the decision to maintain our services during the end-of-year holiday period, in the hope that this transition will be smooth and without disrupting your celebrations,” further indicates the platform bringing together nearly 1,100 traders. The delivery service will no longer be available to its customers from Thursday, December 19.
-4.69 million euros in Ebitda in 2023 for a turnover of 2.57 million…
The site, born in 2015, has, like many commercial sites, experienced dazzling success during Covid. Epicery then expanded, after the first confinement in 2020, in around twenty cities. And attracts La Poste, which strengthens its logistics and takes a stake in the capital. The latter, via its subsidiary GeoPost, holds 88.8% of the capital, the remaining shares going to Monoprix (8.7%) and Édouard Morhange (2.5%), the co-founder and CEO of the company.
What followed was tougher, involving the closure of towns and businesses. Ebitda and net profit are increasing, reaching respectively, in 2023, – 4.69 million euros and – 5.59 million for a turnover of 2.57 million… If the boss assured us that he had cleaned up his business ; and wanting to boost sales in the cities where Epicery remained present (Paris, Ile-de-France and Lyon), obviously, La Poste did not understand it that way…
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