Confetti rain for the people waiting in the Lindt Museum in Kilchberg on Saturday.Bild: keystone
Dubai chocolate in the Lindt Museum in Kilchberg on Saturday.Bild: keystone
The Dubai chocolate also caused a rush in Switzerland: queues formed in front of the Lindt chocolate factory in Kilchberg ZH on Saturday morning. Food influencers have been raving about chocolate with pistachio fillings for months.
Only 500 of the coveted chocolate bars were sold in the Lindt Museum shop, for 14.95 each, with each bar numbered and carrying a certificate of authenticity. Anyone who arrived late could at least console themselves with hot chocolate and pralines.
The chocolate, which is causing a stir, especially on social media, is filled with pistachio cream and kadayif, crispy dough strands often used in oriental desserts.
People wait to enter in front of the Lindt Museum.Bild: keystone
Various food influencers on TikTok discovered Dubai chocolate from other manufacturers and made it popular. The Swiss chocolate manufacturer Lindt cleverly jumped on the bandwagon and is now creating an even bigger rush with artificial shortages.
Boards are resold
The introduction of Lindt Dubai chocolate a few days ago also caused a rush in German cities. In Hamburg, for example, countless people stood in the cold half the night to get their hands on one of the limited-edition bars.
The panels are already being eagerly resold on online marketplaces, for the equivalent of up to 400 francs per panel. The chocolate with the green filling is not only made by Lindt. Numerous smaller chocolatiers have now developed their own interpretations. (lak/sda)
Lindt now also sells “Dubai chocolate” – is the hype also coming to Switzerland?
Video: watson
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