How to shop
For customers seeking a little less hustle bustle and a lot more holly jolly this season, Walmart is making the shopping experience exciting, easy and convenient:
- More deals, more newness, more excitement
To build onto the thrill of the season, this year, Walmart is dropping deals in the middle of the ‘Black Friday Deals’ events exclusively on Walmart.com and in the Walmart app for even more ways to save.
This holiday season, Walmart is transforming shopping with the power of AI to offer highly personalized, convenient experiences. The company continues to expand the beta test of its gen AI-powered shopping assistant, which enables customers to discover, evaluate and decide on the best product for their unique needs. Just like a real-life shopping assistant, it will respond to customers in natural, free-flowing conversations, thereby enhancing their shopping experience.
Customers can also utilize a suite of previously announced gen AI tools, including gen AI search, which powers more relevant and cross-category search results. New this year, Walmart is leveraging AI and gen AI to offer a more personalized Walmart.com, specifically predicting the type of holiday-related content that customers want to see during deal events and throughout the entire season. Walmart also recently launched a gen AI-powered Customer Support Assistant that goes beyond just understanding the customer’s intent to taking actions, like finding orders and managing returns, making the shopping experience seamless from start to finish.
- Unlock more for less: Walmart+ extends Early Access, offers half-off memberships
A recent survey found that 80% of Walmart+ members plan to take advantage of Early Access.* This year, Walmart+ has extended its Black Friday Early Access window by two hours, giving paid Walmart+ members a five-hour head start on can’t miss deals. To cap off the season, members will also get to shop new Cyber Monday deals dropping Dec. 1 for three hours before the event is scheduled to begin.
For customers who haven’t unlocked all the benefits a membership provides, Walmart+ is offering what may be the season’s biggest Black Friday deal: a one-year annual Walmart+ membership for just $49. This half-priced offer is valid until Dec. 2 and will allow customers to enjoy a full year of benefits such as free delivery on millions of items, exclusive savings on dining, fuel and travel, free video streaming and more.
- Effortless convenience during the busiest time of the year
Walmart continues to adapt to customers’ ever-changing needs with Early Morning delivery starting at 6 a.m. and Express Delivery available in as soon as 30 minutes. This year, thanks to the retailer’s AI technology, the company expanded its delivery reach by an additional 12 million households. For an extra fee, Walmart+ members can also “plus up” their shopping experience to InHome delivery, adding an extra layer of ease and convenience.
