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New real estate: Bouygues Immobilier is rethinking its customer area for social landlords

Bouygues Immobilier becomes the first real estate developer to provide an offer intended for social landlords. This includes several elements: a dedicated customer journey and the provision of a specific customer area with an integrated 3D viewer. By capitalizing on its BtoC experience and its “Cœur de Vie” housing product, Bouygues Immobilier wishes to better meet the needs of social landlords.

« This global commitment by the company reflects our desire to consolidate the relationships we maintain with lessors. We have done everything we can to strengthen the expertise of our teams, so that everyone can better understand all the regulatory requirements, the expectations expressed in terms of quality as well as the particularities specific to each project to better address them. concludes Bruno Le Corre, General Director of Commerce, Marketing and Customers.

A multifunctional customer area

This customer area represents a significant step forward for social landlords because it centralizes all contractual information and offers complete traceability, thus promoting clear and fluid communication between all stakeholders. By choosing to implement this tool on their operations, lessors will be able to benefit from a dedicated contact accessible via integrated messaging. Bouygues Immobilier undertakes to provide them with an initial response within 48 hours, thus ensuring responsiveness adapted to their needs.

In addition, all exchanges and associated documents will be kept until the end of the ten-year guarantee, ensuring continuous and secure monitoring of the progress of each project. This interface will allow donors a global and shared vision of information (information accessible by several collaborators).

A 3D furnished housing viewer

With this new offer, Bouygues Immobilier is also innovating by offering landlords a 3D viewer integrated into their customer area.

« This technological tool is now essential for all of our customers. We already use it for our BtoC clients and it was obvious that we needed to make it available to our BtoB clients as well. Thanks to this viewer, landlords will be able to better understand their homes and thus optimize their rental management process. A breakthrough made possible because Bouygues Immobilier has become the first real estate developer to develop all of its projects in BIM! » rejoices Gauthier Ansiaux, Product Manager at Bouygues Immobilier.

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