Winner of several watchmaking design prizes, Manuel Emch shows considerable know-how in the field of construction and consolidation of brand identities-skills that he has amply demonstrated at Jaquet Droz, in particular by initiating and By drawing two clock icons: the emblematic high second and the machine to write time.
He will then spend a few years at Romain Jerome, propelling the brand to the summits with his concept of “DNA” watches before joining Louis Erard five years ago. With the arrival of Manuel, the brand has created watches defined by their rarity rather than their price.
In fact, Louis Erard has redefined the codes of mid -range watchmaking (increasingly abandoning the big names). His goal? Break the rules (like Audemars Piguet but in reasonable prices), take risks and offer watches ” as daring as those who wear them »Ensures the brand in a recent press release.
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