“One in ten title delivered to Deezer is noise or a false song generated by artificial intelligence (AI),” said the musical platform on Friday, which says it has set up a “advanced tool” to detect them.
“About 10,000 tracks completely generated by AI are delivered to the platform each day, or about 10% of the daily content delivered,” said Deezer in a press release.
This competitor of the world number one of the SPOTIFY musical streaming draws this conclusion after a year of deployment of an internal designed technology which makes it possible to “specifically detect the content generated by AI”.
The challenge for Deezer is to better remunerate the artists by removing parasitic content. People who put them online, without being musicians, can claim remuneration, while only listen to them user accounts created artificially for this purpose.
-“Artificial intelligence continues to increasingly disturb the musical ecosystem, with an increasing quantity of AI content,” said the CEO of the group Alexis Lanternier, quoted in the press release.
“In the future, we intend to develop a marking system for the content completely generated by AI, and to exclude it from algorithmic and editorial recommendations,” he added.
Deezer, available in more than 180 countries, also explains that it has “the aim of continuing to develop the capacities of its technology to include the detection of voice generated by Deepfakes”, namely imitations undetectable by the human ear.