Chinese automobile brands have made a remarkable breakthrough in Morocco in recent years, with no less than six brands already well established. Design, safety, performance, price… here’s everything you need to know about the latest models that have it all.
In an industry historically dominated by the West, Japan and South Korea, Chinese brands are positioning themselves as major players. According to the report Global Automotive Outlookthey could represent 33% of the global market by 2030. Morocco is no exception to this trend, welcoming BYD, Geely, Changan, Chery, GWM, and many others in a short time.
These brands offer technological, high-performance and stylish models, while meeting safety standards with impressive Euro NCAP crash test scores. But their real strength lies in their competitive prices, attracting an ever-widening customer base.
SEAL U PHEV WORLD
With its elegant design and cutting-edge technology, this plug-in hybrid SUV combines aesthetics and performance. With a combined range of 1,080 km, the BYD Seal U PHEV offers powerful engines, a refined interior and state-of-the-art equipment, such as a 15.6-inch rotating screen and a 360° camera.
Prix :
- Comfort 4×2 : 359 900 DH
- 4×4 : 409 900 DH
ATTO WORLD 3
Compact and designed for families, this electric SUV has a WLTP range of 420 km. Innovative and spacious, it offers a unique interior design and premium amenities, such as a swivel screen and a durable LFP battery.
Prix : from 299,900 DH
THE WORLD OF HAN
This electric sedan rivals the Tesla Model S thanks to its performance (517 hp, 0-100 km/h in 3.9 s) and luxurious comfort. Its range of 521 km and VIP equipment make it an attractive option for premium car enthusiasts.
Prix : from 789,000 DH
GREAT WALL MOTOR (GWM)
HAVAL H6
A hybrid crossover with assertive lines and a spacious interior. Equipped with a combined gasoline-electric engine (243 hp) and low consumption (5.2 L/100 km), it combines modern design and performance.
Prix : from 319,900 DH
HAVAL JOLION
More compact, this urban SUV appeals to young customers thanks to its modern design and on-board technologies. With a hybrid engine (190 hp), it is ideal for city trips and getaways.
Prix : competitive
The BYD story
Founded in 1995, BYD began as a battery manufacturer before moving into automobiles in 2003. Today, it is China’s largest manufacturer and a global leader in electric vehicles. In Morocco, its partnership with Auto Nejma strengthens its presence with an extensive distribution network and dedicated showrooms.
Chinese cars thus mark a revolution in the Moroccan automotive landscape, combining innovation, accessibility and sustainability.