Discover the K-POP groups having the best reputation for this month of January 2025!
As a reminder, the Korea Business Research Institute makes a brand reputation analysis of different categories every month (singers, female groups, male groups, actors, etc.), taking into account various indices.
This brand reputation is an indicator of the influence exerted by these celebrities on the purchasing behavior of the consumer. The final score is thus calculated according to several criteria: the media index (number of television appearances, etc.), the communication index made around the artist, or the index of popularity with Internet users.
Recently, the group ranking was published within a Top 30.
Below the complete classification:
2. SEVENTEEN
3. BTS
4. IVE
5. aespa
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6. ITZY
7. BIGBANG
8. SHINee
9. (G)I-DLE
10. ENHYPEN
11. Stray Kids
12. TWICE
13. TWS
14. Red Velvet
15. AND AND
16. NCT
17. FIFTY FIFTY
18. EXO
19. Serafim
20. H1-KEY
21. By door
22. RIIZE
23. Baby monster
24. BtoB
25. THE BOYZ
26. INFINITE
27. NMIXX
28. Super Junior
29. Izna
30. BOYNEXTDOOR
SOURCE: Korea Corporate Reputation Research Institute