This year's Christmas decoration market offers varied designs and stable prices – Photo: THANH HIEP
The Christmas season is entering its peak period, with a lively atmosphere filling every corner of Ho Chi Minh City and Hà Nội. Christmas services such as parties, face painting and entertainment events are operating at full capacity.
The restaurant was full since… half a month ago
The atmosphere of Christmas 2024 in Ho Chi Minh City becomes lively with full restaurants and crowded shopping malls. In particular, high-end restaurants stopped accepting reservations half a month ago, which surprised many people and forced them to change their plans.
A typical example is the case of Ms. Nguyen Thi Diem Huong in Go Vap District, although she is a regular customer, she was unable to book a satisfactory table at a restaurant on Ton Duc Thang Street. When she was looking for another restaurant on Nguyen Hue Street, she only received options after 8:30 a.m.
While high-end restaurants are full, popular dining spots and shopping centers are no less bustling. Areas such as Diamond Plaza, Vincom Plaza Ba Thang Hai or Dong Khoi Shopping Center are all teeming with shoppers.
Restaurants serving Vietnamese dishes such as pho, treadmill hot pot, and grilled meat attract large numbers of diners with affordable prices, ranging from a few hundred thousand to over a million VND for a family of 1 people, or about 4 VND 250.000 to 300.000. VND/person.
Many people choose shopping malls as their Christmas destination because of their convenience. As Ms. Thanh Huong (District 12) explained, concentrating all entertainment and dining activities in one place helps avoid traffic jams and traveling to many places during crowded holidays.
It can be seen that although the economy is still difficult, people are still willing to spend on entertainment and dining activities during Christmas, the only difference is that there is an adjustment in the choice of venue and level spending based on financial needs. terms.
Shopping centers attract customers with events
During Christmas 2024, shopping malls and entertainment venues in Ho Chi Minh City are implementing many attractive promotions and events to attract customers. In particular, many units have adjusted their business strategies to adapt to the current economic situation.
At Van Hanh Mall, Ms Le Thuy Truc Ngu – Marketing Director – said the center is implementing a discount program of up to 70% with many practical incentives. The highlight is the raffle program with a 100% winning rate and a series of events over 15 days, including a Santa Claus parade on December 21, 22 and 24.
Diamond Plaza and Park Hyatt are equally vibrant and offer unique entertainment activities on weekends. Notably the Christmas Ball evening with the participation of DJ Victor B and trumpeter Juan on December 24 and 25.
Entertainment places such as Dam Sen Culture Park and Tourist Area travel Suoi Tien Culture is organizing more and more special programs. Suoi Tien also partnered with the metro line opening event to create a highlight of the festive season.
River tourism services also recorded strong growth. Les Rives company plans to increase the frequency to 10 flights/day, serving 150-200 guests, mainly international guests, with ticket prices between 2-5 million VND/person. Saigon Cruise also offers dinner service on the river with prices ranging from 500,000 to 2,5 million VND/person.
The children's gift market is dynamic
As the 2024 Christmas season approaches, children's toy stores are also busy preparing products to meet the purchasing needs of parents. Many Christmas-themed toys like musical snowmen, assembled pine trees or dolls wearing Christmas costumes are very popular. In particular, new products such as the successful trends Baby Tree or Labubu are both popular and sold out during the Christmas period.
Pay more attention to home decoration than buying clothes
The end of the year is approaching and people's need to decorate their homes to celebrate Christmas or New Year is increasing. However, this purchasing need does not relate to the purchase of clothes. fashion.
“Têt, Mid-Autumn Festival, Halloween, Christmas… are opportunities for families to experience a moment, an important stage of a great celebration. Instead of spending a few million VND to take my children to buy clothes, I can spend 4 to 5 million VND to buy pins, decorative materials and accessories so that the whole family can start working on creating the atmosphere and decoration of the house. Then we went out to have fun, eat and drink.
As for shopping for clothes, most families buy them all year round. Because wherever you buy now, there are plenty of promotions. Not to mention that every day of the week you can stay at home and buy clothes online,” Ms. Le Thi Huong (Tan Binh District) explained the reason why she does not walk the fashion street and didn't buy clothes at Christmas.
