Faced with ever more complex fraud, artificial intelligence is proving essential to protect payments and raise awareness among young people of digital dangers.
Computer | Young woman and computers 08/10/2010
Artificial intelligence is emerging as an essential ally in securing payments. By analyzing millions of transactions instantly, it identifies fraudulent patterns with unparalleled speed and accuracy, providing increased protection against increasingly sophisticated fraud.
Phishing and deepfake: dangerous tools for fraudsters
Phishing remains the preferred method of scammers, accounting for half of frauds. In 2022, this technique has made it possible to steal more than 40 million euros in Belgium. Fraudsters are now using more sophisticated means, such as deepfake, to steal identities through artificially generated videos or voices. By exploiting social networks, they personalize their attacks and make fraudulent messages more convincing.
“Fraudsters can generate large-scale campaigns using AI, with messages that appear authentic,” explains Claire Deprez of Worldline. This automation makes it more difficult to identify scams, particularly by email or SMS.
Worldline: cutting-edge technologies to counter fraud
To combat this scourge, Worldline is relying on innovative solutions. Their “Payment Fraud Management” system monitors sensitive transactions in real time, while the “Digital Security Suite” detects behavioral or technical anomalies. “Monitoring at each stage of the purchasing process makes it possible to intervene before fraud even occurs,” explains Claire Deprez, emphasizing that AI has made it possible to improve fraud prevention by 30%.
Necessary awareness, particularly among young people
Despite these advances, awareness remains crucial, particularly among young people. If 40% of Belgians have never heard of phishing, this lack of awareness reaches 27% among 16-30 year olds. Furthermore, 17% of this age group say they are ready to give their bank card and PIN code in exchange for money. “There is a lot of education work to be done,” concludes Claire Deprez, warning of the role of social networks and influencers in the dissemination of scams.
Belgium
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