Magali Berdah, the former popess of influencers, following in the footsteps of political figures…

Magali Berdah, the former popess of influencers, following in the footsteps of political figures…
Magali Berdah, the former popess of influencers, following in the footsteps of political figures…

Florent Buisson
01/21/2025 at 4:57 p.m.

MATCH INFO. The influencer agent with millions of followers was filming at the Palais Bourbon this Tuesday, January 21. Explanations.

She did not go unnoticed in the cozy setting of the Salle des Quatre Columns. Black top and sparkling pattern on the shoulders, impeccable bun, the former influencer priestess, Magali Berdah, followed by millions of people on social networks and just released in two legal cases, was filming this Tuesday, January 21… at the National Assembly.

Like in 2022 during the presidential election

Modeled on her “immersions” in the 2022 presidential election, she spent 24 hours with the former government spokesperson and current MP for Hauts-de-Seine, Prisca Thevenot. The idea: “Give access to this world, the Assembly, to people who do not have access to it, who know the policies but not necessarily the framework, the codes,” she confides exclusively to Paris Match. Who don't necessarily understand the way they express themselves. I've been learning a lot of things myself since this morning, at 43 years old, it's fascinating! I am not a journalist, I speak to them as I would speak to anyone, without trick questions.” For this part, she follows the former minister Renaissance and questions her about her role as a woman, mother and politician.

-

The rest after this ad

Magali Berdah should follow other personalities from other parliamentary groups for 24 hours, including Sandrine Rousseau, the environmentalist deputy, and Julien Odoul, National Rally deputy. These “reports” will result in short formats published next February on the social networks of the influencer, who launched an international influencer agency last fall, with great fanfare. A good way for politicians to explain their role… And to reach a wider audience. Magali Berdah is followed by 1.8 million followers on Instagram, almost four times more than Gabriel Attal and more than three times more than Marine Le Pen.

-

--

PREV the Bodin's discover their film with the spectators
NEXT SENEGAL-ECONOMY-AGRICULTURE / Podor: a producer lists the obstacles to the growth of the okra sector – Senegalese press agency