If TF1 remains in the lead, France Télévisions progresses in December 2024, while BFMTV regains the leadership lost to its competitors, according to Médiamétrie's monthly report.
TF1 retains its first place despite a decline
With an audience share (PDA) of 18.2%, TF1 remains in the lead, although the channel recorded a decline of 1.3 points compared to November. Over one year, the loss remains limited to 0.3 points, reflecting the solidity of its programming. Unmissable events, such as the broadcast of the film Robin Hood, Prince of Thieves (3.14 million viewers, 19.6% PDA), continue to attract a large audience.
France Télévisions: a positive end to the year
France Télévisions recorded an overall PDA of 27.7%, up 0.6 points compared to November. This performance is based on the success of event programs such as La Grande Soirée du 31 de Paris on France 2, which captivated 3.89 million viewers (31% PDA). France 3 also progressed slightly (+0.2 points), stabilizing its audience at 8.9%.
M6: a slight decline but good resistance over one year
With a PDA of 7.5%, M6 shows a drop of 0.6 points compared to November, but maintains a solid base thanks to flagship programs such as La France a un incredible talent, which attracted 2.88 million viewers (15.5% PDA). Over one year, the chain only declined by 0.1 point, demonstrating a certain resilience in the face of competition.
BFMTV regains its leadership position
After several months of decline against CNews, BFMTV regains its throne with a PDA of 3.3%, up 0.5 points. This performance reflects stronger news coverage and a more responsive editorial strategy. In comparison, CNews stabilizes at 3.1%, while LCI progresses slightly to 1.8% and Franceinfo reaches 0.9%.
TNT channels: varied trajectories
On DTT, performances are heterogeneous. TMC and C8 are stagnating around 3.1%, while Arte maintains its audience stable at 3%. L’Équipe and RMC Découverte stand out with an identical PDA of 1.8%, confirming their attractiveness to specific audiences.
