BLACKPINK: a “Born Pink” pop-up sets up shop in for 5 days

By Caroline J. Posted Jul 7, 2023 7:32 PM

On the occasion of BLACKPINK’s exceptional concert at the Stade de on Saturday July 15, a pop-up dedicated to the famous K-pop group is opening in . To be discovered from Wednesday July 12 to Sunday July 16, 2023 within the Citadium Haussmann, this “Born Pink” pop-up will offer exclusive merchandising bearing the image of women’s training, with limited edition pieces designed by the famous Japanese designer. Verdy.

The fans of BLACKPINK are in the starting blocks. Saturday July 15, 2023, the now famous female K-pop group arrives at the Stade de France for a unique concert in Europe entitled ” BLACKPINK WORLD TOUR [BORN PINK] STILL IN PARIS “.

BLACKPINK in concert at the Stade de France in July 2023BLACKPINK in concert at the Stade de France in July 2023 BLACKPINK in concert at the Stade de France in July 2023
After the Accor Arena in Paris, BLACKPINK sees even bigger. The K-pop girl group announces a new concert in Paris, titled “BLACKPINK WORLD TOUR [BORN PINK] STILL IN PARIS”. This time, the South Koreans are meeting their many fans this summer during a single and unique show scheduled for Saturday July 15, 2023 at the Stade de France. [Lire la suite]

To make this musical event even more exceptional, Universal France announces the opening of a pop-up” Born Pink » in which the impressive community of fans of BLACKPINK will be able to discover exclusive merchandise.

To discover for 5 days only, from Wednesday July 12 to Sunday July 16, 2023this pop-up dedicated to the universe of BLACKPINK will settle in the Citadium Haussman, located in the 9th arrondissement of Paris. It will be installed more precisely in the entrance of the store. In terms of hours, this pop-up store will open at the same time as the Parisian department store, from 10 a.m. to 8 p.m. every day.

But then, what should we expect? In a statement issued on July 7, Universal Music France reveals that this pop-up, imagined “ as a preview of the “BORN PINK Pop Up” organized in London from June 29 to July 1 on the occasion of the group’s concert at the “Hyde Park Festival will unveil pieces designed by Verdythe famous Japanese designer.

As of July 12, fans of BLACKPINK will thus be able to discover limited edition products from the “BORN PINK Pop Up” designed by the Japanese designer, including a premium t-shirt, a hoodie, a hat and some accessories. To top it off, the pop-up will offer for sale “ some of the fan favorite pieces from the “Born Pink World Tour” “, adds Universal Music France.

So ready to find out what pop-up” Born Pink » dedicated to the universe of BLACKPINK ? See you from July 12 to 16, 2023 at Citadium Haussman to push the doors of this place created exclusively by A&R Studios (the creative agency of Universal Music France), Bravado USA and Citadium.

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