They are on the feet of trendy adults and university students in the summer, in large urban centers. Their flagship model of sandals with two straps and cork soles is instantly recognizable, not to mention the suede clogs, which have been popular in recent winters. Birkenstock shoes have become a true fashion institution. A reputation on which the German manufacturer intends to profit. Birkenstock asked the courts for the models to be protected in perpetuity – and recognized as a “unique work of art”.
The brand’s lawyers have targeted competitors, like Tchibo, accused of offering models too similar to Birkenstock models and violating copyright law, reports the British daily “The Guardian”. This law gives, according to the legal team, the creators of the sandal exclusive rights of use, as it would for any artist or creator. Furniture by the Franco-Swiss artist Le Corbusier also benefited from this protection, recalls “The Guardian”.
Four models are particularly concerned: Arizonathe classic sandal that saw a resurgence in popularity thanks to the movie “Barbie.” Gizaworn between the toes. Madridthe model with one flange. And the very famous clog Boston Clogwhich celebrities and fashion aficionados are snapping up.
Birkenstock filed three complaints on Thursday. The highest German court must rule on this case. Two previous judgments reached opposing conclusions due to questions about the use of the term “applied art” in reference to shoes.