At the Swiss Music Awards, a Genevan artist crowned best French-speaking artist

At the Swiss Music Awards, a Genevan artist crowned best French-speaking artist
At the Swiss Music Awards, a Genevan artist crowned best French-speaking artist

The Queen of Pop Taylor Swift released a new album on Friday. This is the eleventh opus from the American country singer who became a global megastar, shattering records one after the other.

“All is fair in love and poetry… The new album THE TORTURED POETS DEPARTMENT is available now,” she wrote on Instagram. Surprise, this is a double album that Radio Lac invites you to discover.

The star announced her release in February during the Grammy Awards ceremony, the prestigious American music awards where she won the trophy for best album of the year for the fourth time. Since then, the one who is also the queen of communication has announced no less than 4 different editions that her millions of fans can buy, each with a different bonus title, before surprising her audience in the night: THE TORTURED POETS DEPARTMENT is in fact a double album. Not enough to excite fans who have already ordered each version promised by the artist.

A sweet album, which looks back on his last breakup, analyzed by Viviane, our Canadian intern.

Ahead of the release, the “Swifties” tried to detect in each publication of the star clues about what awaits them. Among the known elements: the album contains collaborations with the British rock group Florence + The Machine and the American rapper Post Malone, who accompanies him on the first track “Fortnight” (two weeks).

“I am a very big admirer of Post (Malone) because of his quality as an author, his musical experiments and these melodies that he composes and which stay in your head forever,” the singer wrote on Instagram on Thursday. “I had the opportunity to see this magic come to life when we worked together on +Fortnight+,” she added, announcing the release of a music video late Friday.

At 34 years old, Taylor Earlier this year, Swift became the first artist to become a billionaire solely from her music.

An ex, rap and rock

Among the theories circulating about this new album: “The Tortured Poets Department” would be about the singer’s ex, the British actor Joe Alwyn. The name of the opus would also be taken from a group discussion called “The tortured man club” (“The club of the tortured man”, in French) that the actor held with Paul Mescal and Andrew Scott, two other actors.

The list of tracks, 16 in the first version announced, already gives some clues: “So Long, London”, “I Can Fix Him (No Really I Can)” (I can change it, no really I can) and “The Smallest Man Who Ever Lived” – an English man does seem to be involved in the affair.

Returning, without taking any gloves off, to one’s former companions has also become a tradition for Taylor Swift, song after song.nThe current elected official is American football star Travis Kelce, recent Super Bowl winner. And for him, the new album “is incredible”.

With her new Grammy win in February, Taylor Swift did better than American music legends like Frank Sinatra, Paul Simon or Stevie Wonder.

Nearly 20 years after getting started, nothing seems to be stopping her.

His world tour, “Eras Tour”, is expected to bring in a total of two billion dollars in revenue after having already broken the symbolic ceiling of one billion last year, a first in the history of music.

Three weeks after Beyoncé

The Pennsylvania native wrote songs as a teenager and made her debut in the capital of country, Nashville before gradually moving away from this very American style and climbing the charts. In 2018, she left the Big Machine label and joined Universal, without the rights to her previous albums. By re-recording her first records to regain control, she succeeded in convincing her fans and the music industry, another tour de force for this essential artist in American popular culture.

With 283 million subscribers on Instagram, she is so influential among American youth that the political world is beginning to imagine the impact she could have on the presidential election in November, even if she rarely takes the lead. word on this subject.

Her new album landed on platforms three weeks after that of another American icon: Beyoncé and her “Cowboy Carter.” The singer’s new opus, with rich country influences, could be a competitor for the next Grammy. With perhaps, also, the new album of another star: Billie Eilish releases “Hit Me Hard and Soft” on May 17.

But all these rich and influential artists insist at every opportunity: it’s the music that counts. This latest album, recently declared Taylor Swift, “reminded me that writing music is what keeps me going.”

With Keystone-ATS

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